Tell us your problem

Work 04 / 08 Real estate | Small developer · Spain

VENTUS

A property website should answer questions, not create more.

Client
VENTUS
Place
Valencia, Spain
What
Brand system, site in ES / EN / DE, lead funnel, investor updates
Status

Under construction

Built; awaiting the development's launch

01The gap

Three developments, three languages, and a story told in PDFs.

VENTUS is a developer in Valencia with three residential projects on the go, selling to Spanish, English and German speakers. Every conversation started with a PDF sent by email.

Buying a home is a big decision. Buyers need confidence and context before they reach out, not just a gallery of rooms.

02The cost of friction

Interest turned into questions that could have been answered earlier.

A buyer who wanted news had to ask for it. So did the investors.

Next to the big builders, with their showrooms and their media budgets, a small developer has one advantage: it can be clearer, faster and more personal. PDFs by email hid that advantage instead of showing it.

03The fix

A brand, a site in three languages, and a funnel that remembers who asked.

A clearer site, and a journey built around what buyers actually need to know. We built the brand system first: mark, type, voice. Then the project site in Spanish, English and German: one page per development with plans, finishes and the neighbourhood, guides to buying in Valencia, a legal page.

Interest goes into a funnel: a buyer books a visit with a date and a time slot, downloads a guide or joins the newsletter, and leaves a contact doing it. Investors get their updates through a magic link, no password to remember.

  1. 01Brand system: mark, type, voice
  2. 02Site in ES, EN and DE: a page per development, plans and finishes, buying guides, legal
  3. 03Lead funnel: visit booking by date and time slot, guide downloads, newsletter
  4. 04Investor updates by magic link
Cover image of the VENTUS project site: a rendered facade with balconies.
Cover of the project site
The VENTUS home page in English: a thin-line skyline and the headline A few homes at a time, built with care.
The home page, three languages, before launch
A development page on the VENTUS site: a rendered facade with balconies, people on them.
One page per development: plans, finishes, the street

04The difference

Built to make the next step more informed and less uncertain.

Designed to give buyers and investors one place to find the information they need, in their language, and give the team a clearer way to follow up on enquiries.

The site goes public with the development. We'll measure what changes from there.

05I want one

Selling something people take months to decide on?

Service

Make it work better.

Websites, landing pages and customer journeys that make the next step clearer, for buyers and for your team. Let's make your website do more of the work.

Let's talk

Not sure what's stuck?

Find the friction.

Where are customers getting stuck? What makes the team work harder than it should? We look at the journey and the process behind it, then work out what's actually worth fixing.

Tell us your problem